Why Us
The best decision you’ll ever make.
Why PACOVISION Transcreative?
If you have come this far, you already know the answer to this question. So, the real question is ¿POR QUÉ NO? (WHY NOT?)
However, to make it even easier, let us put it in bullet points:
- We have over 25 years of experience including advertising, television, radio, print, new media, animation, books, journals and websites
- We are Latin American-educated, native Spanish speakers
- Our expertise in all Latin markets and culture, including the U.S. Hispanic market is unparalleled.
- We have multiple awards including Emmys, Tellys, Addys and New York Festivals
- We can beat the crap out of Google Translator (there, we said it!).
Think of us as your voice in Spanish!
At PACOVISION Transcreative, we translate and adapt an existing message from English to Latin-American Spanish. Our Spanish is grammatically correct and neutral, so the message can resonate anywhere. We can also localize to practically any Spanish-speaking country, so your message will sound like it was created specifically for that audience.
We dislike automated translation. Granted, computers and robots may have the technical capacity to translate at high speed, but they don’t have the smarts or heart to give resonance to your message. We have a problem with being too literal. A robot can’t differentiate between a phrase meant to be taken literally and one to be meant as an idiom. That’s why we won’t invite your Latin audience to “fly naked’ instead of flying in leather seats.
We are hands-on experts in Latin American cultures and language, with experience in every single market across the continent, including the coveted U.S. Hispanic market.
From witty one-liners for social media to full-blown branding campaigns, we also create ORIGINAL work both in Spanish AND English.
Our Services
A variety of transcreative services
Client Testimonials
What folks are saying about Paco
Completely at home across multiple cultures, Paco was one of the key creatives responsible for Nickelodeon Latin America’s early success. As our ‘go to’ creative guru and editorial head, Paco was able to capture and own the nuances of a profoundly American kids brand and transform it, without losing its heart, into a brand that kids across Latin America could own and love.
I’ve used PACOVISION many times over the last ten years, for projects ranging from Spanish Subtitles, Spanish transcreation from English, and original Spanish creative. Every experience with Paco Correa has exceeded my expectations. He is professional, calm, funny, and extremely talented. He is also very adept at understanding the budget, the message, and the timeline. One special talent Paco has is that he is able to translate nuance and cultural idiosyncrasies in a way that really attracts and engages Spanish speakers. The projects that I have hired PACOVISION for have resulted in successful campaigns and a stronger brand, for me.
We are very satisfied with the quality of Paco’s work as well as the service he gave us as clients. Paco is talented and creative. He is also responsive and always available to take care of work that requires immediacy. Plus, he is also a pleasure to work with. Terrific combination. If you need someone with expertise and full knowledge of the Spanish language, he’s your person. His knowledge of the Spanish language is impeccable.
Paco Correa's dedication, creativity, personality and originality are forces to be reckoned with. Having PACOVISION on your corner, will put you and your business over the top.
PACOVISION is not only exceptionally creative, but fiercely committed to every single detail in producing and delivering a quality project in perfect Spanish.
When my company used translators to adapt content for our Spanish readers the results were usually mediocre. PACOVISION Transcreative is at a different level. They understand the cultural influences on the language. Their work is impeccable. PACOVISION Transcreative has become the keeper of our message in Spanish.
I have never worked with a more dedicated and creative individual. Period. Paco listens clearly to what a client wants and has a gift for transforming one's vision into reality. He is laser focused and determined...working tirelessly until you get EXACTLY what you want. And he does it with grace, humor and honestly...never missing a beat.
PACOVISION is one of the most highly creative writers I’ve ever had the pleasure to partner with. Extremely knowledgeable not only of the Spanish Language but the Latin Culture itself. Always responsive and flexible while delivering only the highest level of creativity in all his work. A true asset to any team.
PACOVISION Transcreative recently completed a number of adaptations including several parent education sheets and a bilingual parent/child book series. Both projects required “transcreation” or adaptation versus straight translation. PACOVISION did a wonderful job and feedback has been fantastic. That’s why we called the professionals!
Paco’s creativity defies the limits of imagination, his sense of humor is only comparable to his brilliance, and his professionalism is unsurpassable. Paco is special. Paco is Paco and there’s no one else like him.